Start Your Own Business


You just spent another December tied to your desk and January is not turning out quite the way you had envisaged? Are you sharing all your best business ideas with your friends and frustrated that you just don’t know how to start? Get started now!

MASTER THE BASICS

1. Test The Waters
Use your social network to find 10 potential clients. Posting in facebook groups can help you learn more about the best fit for your ideas. A small test run will reveal what your ideal client is looking for.

Start an Etsy store to do a small product launch. You’ll quickly see whether the market is ready for your product offer.

Write Your Business Plan (photo- worklondonstyle)

Write Your Business Plan (photo – worklondonstyle)

2. Hatch A Plan
Employ the Business Model Canvas tool to assist in writing a one page business plan. Ideally your plan will include an assessment of your ideal client(target market), your price points and packages, your marketing plan,  the competition and points of differentiation.

Create a Life You Don't Need a Vacation From

Create a Life You Don’t Need a Vacation From

3. Give To Get
Create some free offers to build a list of potential customers. Give away your best stuff. Nobody is going to buy if the sample is not irresistible. When you honour your potential customer in this way, they will assume that what they will be buying is even better that what you are offering for free.

4. Get Visible
Step away from your laptop. Get your first client. Nobody is in business until someone buys something.

You need feedback from your target market. If needed, run a special offer to test your assumptions about your ideal service or product.

Speak to your tribe on Instagram, Tumblr and Pinterest. Start a vlog.

5.  Tools Of The Trade
Don’t break the bank. Limit your start-up costs. Build a website on WordPress or Squarespace. Manage your mailing list with Aweber or MailChimp.

Use free online tools like Canva and Monogram It to design a logo and pictures with product info.

Get registered with one of many shopping-cart tools like PayPal. Google analytics will let you monitor traffic to see what’s working on your site.

Celebrate Your Success. (photo - worklondonstyle)

Celebrate Your Success. (photo – Wendy K Yalom)

6. Manage The Money
Open a separate business account to help you keep on top of your budget and revenue. Celebrate your success.

Read More http://www.engelaminshull.com

The Eagle has Landed – American Eagle at Westfield London


Launching the first UK branch of American Eagle at Westfield London, Executive Vice President Simon Nankervis said, “The brand’s changed since 2011 and we’ve moved from being a US retailer to a global retailer.”

American Eagle Westfield London (photo - worklondonstyle)

American Eagle Westfield London (photo – worklondonstyle)

Launching in time for Christmas.

Launching in time for Christmas.

With more than 1,000 stores in the US and annual sales of $3,3billion, American Eagle is best known for its denim.

Denim (photo - worklondonstyle)

Denim (photo – worklondonstyle)

Nankervis said, “Our ranges will be differentiated because the guy in London wears his jeans tighter and the girls [follow] trends a lot quicker because of the proximity to Europe. It will be closer to what we do in New York than Middle America.”

The first UK store at Westfield London (photo - worklondonstyle)

The first UK store at Westfield London (photo – worklondonstyle)

The opening at Westfield London will be followed by another 10,000sq ft store over two floors, on the upper level at Westfield Stratford on Saturday. From next Wednesday Bluewater shoppers will be able to visit their own local store.

A Summer of Travel: Business and Pleasure


I was recently asked whether my upcoming trip to Miami was business or pleasure. “Isn’t that the same thing?” I asked.

My role as Transformational Coach and Professional Speaker sees me working with clients around the globe. This Summer I was privileged to coach in South-Africa, France, Prague and London.

IDRAC School of Business in Lyon, France (photo - worklondonstyle)

IDRAC International School of Management in Lyon, France (photo – worklondonstyle)

Musee Des Beaux Arts de Lyon (photo - worklondonstyle)

Musee des Beaux-Arts de Lyon (photo – worklondonstyle)

St. Remy de Provence, France (photo - worklondonstyle)

St. Remy de Provence, France (photo – worklondonstyle)

Prague (photo - Marissa Loewen)

Prague (photo – Marissa Loewen)

Mentoring is fun in luxurious surroundings. With Jean Thopson in Prague (photo - worklondonstyle)

Mentoring is fun in luxurious surroundings. With Jean Thompson in Prague (photo – worklondonstyle)

Time to say goodbye. Ready for the flight back to London. (photo - worklondonstyle)

Time to say goodbye. With Amanda Smith at the Marriott in Prague. Ready for the flight back to London. (photo – worklondonstyle)

Working London Style at the Corinthia Hotel in London (photo - worklondonstyle)

Working London Style at the Corinthia Hotel in London (photo – worklondonstyle)

West Coast Winter – South Africa


Mykonos mayhem (photo - worklondonstyle)

Mykonos Yacht Club (photo – worklondonstyle)

Pelicans At River Studio Velddrif (photo - worklondonstyle)

Pelicans At River Studio Velddrif (photo – worklondonstyle)

Early Spring flowers in Laaiplek. (photo - worklondonstyle)

Early Namaqualand Daisies in Laaiplek. (photo – worklondonstyle)

Milo (photo - worklondonstyle)

Milo (photo – worklondonstyle)

'Die Hel' Strandfontein (photo - worklondonstyle)

‘Die Hel’ Strandfontein (photo – worklondonstyle)

Water Wise a Gardening in Doringbaai(photo - worklondonstyle)

Water-wise Gardening in Doringbaai (photo – worklondonstyle)

Beach Cottage Yzerfontein (photo - worklondonstyle)

Beach Cottage Yzerfontein (photo – worklondonstyle)

Sushi at Bouzouki (photo - worklondonstyle)

Sushi at Bouzouki (photo – worklondonstyle)

Trusted Timberland's Mykonos (photo - worklondonstyle)

Trusted Timberland’s Mykonos (photo – worklondonstyle)

Sunset Run Langebaan (photo - worklondonstyle)

Sunset Run Langebaan (photo – worklondonstyle)

Fabulous at Forty: Diane Von Furstenberg Wrapping Up At Galeries Lafayette.


Following on from her “Journey of a Dress” retrospective in Los Angeles, Diane Von Furstenberg will continue celebrating four decades of her iconic wrap dress by taking over 12 windows and the main entrance at Galeries Lafayette’s Paris Flagship store from September 3 to 30. She will present a capsule collection of 12 dresses in 6 heritage prints as well as bags and a selection of small leather goods.

Diane in her office  situated in the famous meat packing district in New York.

Diane in her office situated in the famous meat-packing district in New York.

From 25th of August, Diane will feature in an advertising campaign shot by Jean-Paul Goude. She is expected to attend an event at the store in late September to coincide with Paris Fashion Week.

Diane as she is set to appear in the campaign for Galleries Lafayette's  Autumn theme "Pop'timisme." (photo - Jean-Paul Goude)

Diane as she is set to appear in the campaign for Galeries Lafayette’s Autumn theme “Pop’timisme.” (photo – Jean-Paul Goude)

Diane launched her first line at 22 and the wrap dress based on a ballerina wrap at 26. She was motivated by the drive for independence and said, “I didn’t know what I wanted to do, but I always knew the women I wanted to be.”

Diane modelling the iconic wrap dress.

Diane modelling the iconic wrap dress.

Her dresses have been worn by the rich and famous for their style, iconic prints and comfort and are favoured by the Duchess of Cambridge. A dress from her 1975-1976 collection has been immortalised at The Costume Institute at The Metropolitan Museum of Art.

The Duchess of Cambridge in DvF.

The Duchess of Cambridge in DvF. (photo – Getty)

An early adopter of new technology, Von Furstenberg has designed a range of eyewear for Google Glass.

Diane Von Furstemberg for Google Glass.

Diane Von Furstemberg for Google Glass.

Diane had her term as President of the Council of Fashion Designers of America extended through to 2016. CFDA CEO Steven Kolb said, “The board’s unanimous decision to ask Diane to stay on as president is testament to the great growth the CFDA has had under her leadership.”

Autumn/Winter 2014

Autumn/Winter 2014 (photo – Getty)

Autumn/Winter 2014

Autumn/Winter 2014 (photo – Getty)

Michael Hertz who previously worked with Bally, has been hired as Artistic Director to assist in promotion and design of ready-to-wear, accessories, aesthetic of stores and advertising campaigns.

Michael Hertz new Artistic Director at DvF.  (photo - Getty)

Michael Hertz new Artistic Director at DvF. (photo – Getty)

Diane Von Furstenberg and models celebrate the 40th anniversary of the DVF wrap dress. (photo - Getty)

Diane Von Furstenberg and models celebrate the 40th anniversary of the DVF wrap dress. (photo – Getty)

Her book “The Woman I Wanted to Be” will be available from Autumn.

Une journée à Seven Dials


Originally posted on Lost in London:

shopping Seven Dials

Des fois j’ai de grandes idées et j’ai envie de tout systématiser. C’est mon côté frenchie; la systématisation, on aime bien ça outre-manche. Je tiens également à préciser que j’ai un peu abusé du Pimm’s hier. Bref, la semaine dernière j’ai passé la journée dans un quartier de Londres façon touriste avisée et je me suis dit que ça pourrait être une super idée de le faire dans d’autres quartiers. Et puis de partager cela avec vous. Enfin, vous me direz si ça vous plait avant que je me lance, hein. C’est que je suis bien occupée aussi. Ce n’est pas comme si je passais me journées à buller devant Wimbledon.
Même pas.
Donc viens, suis-moi je t’amène à Seven Dials.

View original 1,159 more words

Queen Bestows Damehood On Zandra Rhodes


“Personality and jewellery will conquer everything;” said  Zandra Rhodes and now it has. Queen Elizabeth has bestowed one of  her highest honours,  a damehood, on the British fashion and textile designer.

Rhodes received the title, equivalent to a knighthood, as part of the annual Queen’s Birthday Honours.

Dame Zandra Rhodes (photo - Katherine Rose)

Dame Zandra Rhodes (photo – Katherine Rose)

The Queen's Birthday Celebrations. (photo - Lefteris Pitarakis/AP/Press Association Images)

The Queen’s Birthday Celebrations: Duchess of Cornwall, Prince Charles, Princess Eugenie, Sophie, the Duchess of Wessex, Prince Phillip, Prince Edward, Prince Harry, Kate, Duchess of Cambridge and Prince William (photo – Lefteris Pitarakis/AP/Press Association Images)

Rhodes, born in Chatham Kent in 1940, is the daughter of a fashion instructor and graduated from The Royal College of Art in 1964. In 1968 whilst lecturing at art college, she opened The Fulham Road Clothes Shop in Chelsea with Sylvia Ayton. She set up on her own and designed her first collection in 1969.

Considered too outrageous by traditional British manufacturers she took her designs to New York where Diana Vreeland featured it in American Vogue.

On the cover of Suitcase magazine.

On the cover of Suitcase magazine.

Famous for her vivid prints and colourful hair, she is considered a pillar of Sixties and Seventies British fashion. Having kept samples of all her work she founded the Textile and Fashion Museum in Bermondsey in 2003.

She has designed for the rich and famous, actors and royalty including Diana, Princess of Wales, Elizabeth Taylor, Jackie Onassis, Freddy Mercury, Kylie Minogue, Paris Hilton, Bianca Jagger and Anastasia.

Raising Cancer Awareness (photo- Jeremy Selwyn)

Raising Cancer Awareness (photo- Jeremy Selwyn)

Known as “The Princess of Punk” Zandra has won many awards throughout her career including ” Designer of the Year” in 1972. She was made Commander of the British Empire in 1997 and holds nine Honorary Doctorates from Universities in the USA and UK.

Rhodes lost her mother to cancer  and  supports Mayor Boris Johnson as Breast Cancer “ambassador”  to raise awareness of the devastating disease.

Masterful combining of colour and design. (photo - Advanced Style)

Masterful combining of colour and design. (photo – Advanced Style)

Honoured with her was Hilary Mantel, author of celebrated Tudor-era novels “Bring Up The Bodies” and “Wolf Hall.”

Angelina Jolie, though not a British citizen, was made an honorary dame for her work toward eradicating sexual violence worldwide.