Tag Archives: H&M

A French Affair


Forget the Presidential love triangle; the high street is in love with France. Bag your own bit of Gallic flair with le sac du jour – the bucket bag. Update your wardrobe with the bag created by Angele Lancel in 1925.

Lancel opened her store near the lively new Opera Garnier in Paris in 1876, selling smoking accessories. In 1925 she creates the iconic bucket bag renamed the Premier Flirt in 2006.

Brigitte Bardot with her famous basket in beloved St Tropez.

Brigitte Bardot with her famous basket in beloved St Tropez.

In 1987 the bucket bag is rereleased under the name Elsa. It quickly charms millions of women to become an international bestseller for the house. I succumb to its charms buying two in different sizes.

My big Lancel Elsa bag photographed during a 2003 stay at Ma Cachette chambres d'hotes in Arlanc in the Auvergne.

My big Lancel Elsa bag photographed during a 2003 stay at Ma Cachette chambres d’hotes in Arlanc in the Auvergne. (photo – worklondonstyle)

My small black Elsa bucket bag ideal for work and short trips. (photo - worklondonstyle)

My small black Elsa bucket bag ideal for work and short trips. (photo – worklondonstyle)

Lancel reinterprets its cult bucket bag in 2006 and rechristens it the Premier Flirt.

The. Lancel Premier Flirt 2006. (photo - Lancel)

The Lancel Premier Flirt 2006. (photo – Lancel)

Lancel expresses its proximity to the French cultural background with collaborations with French icons Isabelle Adjani and Brigitte Bardot. The design elements of the 2012 BB bag respected the actress’s strong conservation convictions as all materials were environmentally friendly and the leather look required no animal hides.

The curvaceous Brigitte Bardot bag created in 2012. (photo - Lancel)

The curvaceous Brigitte Bardot bag created in 2012. (photo – Lancel)

For Spring/Summer 2014 the slouchy bucket bag is the perfect accessory. Topshop, Next, H&M, Zara and French Connection amongst others, all have affordable versions of the bag, allowing for a balance between casual and chic.

The 2014 high street version of the bucket bag from Zara. (photo - Zara)

The 2014 high street version of the bucket bag from Zara. (photo – Zara)

Isabel Marant Tees Up At H&M.


French born Marant was destined for a career in fashion as her German mother was the director of Elite model agency. Originally harbouring dreams of becoming a vet, she launched her fashion career in 1990 with Twen, a knitwear collection, collaborating with her mother.

The designer Isabel Marant wearing her own tassel boot design for H&M. (photo - H&M)

The designer Isabel Marant wearing her own tassel boot design for H&M. (photo – H&M)

Having studied at Studio Bergot, the Paris fashion college, she set up her studio in 1994 in the Marais district and opened her first store in the Bastille district in 1998. Known for her star ‘i’ logo she launched a more accessibly priced line ‘Etoile’ in 1999. Her high street collection for H&M, originally showcased in Paris in September, launches in London on 14 November.

The French debut of Isabel Marant for H&M

The French debut of Isabel Marant for H&M

Marant is her own muse and of her collection for H&M she says, “I realised that the best thing to do for H&M would be the pieces that I love the most”. She says, “I always wear a t-shirt. And most of the time I wear a sweatshirt.”

Alek Wek wearing leather trousers by Isabel Marant for H&M (photo- H&M)

Alek Wek wearing leather trousers by Isabel Marant for H&M (photo- H&M)

Her rock’n’roll, relaxed handwriting is often seen on models including Kate Moss, Alexa Chung, Miranda Kerr and Elle Macpherson.

Miranda Kerr in Isabel Marant. (photo- Rex Features).

Miranda Kerr in Isabel Marant. (photo- Rex Features).

Elle Macpherson in Marant.  (photo - Rex Features).

Elle Macpherson in Marant. (photo – Rex Features).

Isabel Marant for H&M will include an exclusive menswear collection. The launch event in Paris was a sell-out and is expected to be one of the fastest-selling H&M collaborative collections since the start of the initiative in London.

Street Style London – Richmond Upon Thames


Angelique (photo - worklondonstyle)

Angelique (photo – worklondonstyle)

Talya

Talya (photo-worklondonstyle)

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Worklondonstyle

Eric

Eric

Melanie and Dexter

Melanie and Dexter

Life is short - going fishing. (photo - worklondonstyle)

Life is short – going fishing. (photo – worklondonstyle)

Hendrika

Hendrika

Imagen  and Boo with Rufus . (photo - worklondonstyle)

Imagen and Boo with Rufus. (photo – worklondonstyle)

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